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– Nelson Mandela

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Deceptive Sales

Deceptive Sales

Q QUESTIONS 1. Discuss whether this is a case of deceptive sales. Explain whether the fact that the salesperson sold a "better" camera with sophisticated features justify the sale. Discuss whether and how the fact that the salesperson will receive a financial incentive is relevant to a moral assessment of the salesperson's actions. Identify the moral theory discussed in weeks 1 and 2 of this course that best supports the salesperson's actions. Explain how you reach the conclusion. 2. Discuss whether the salesperson's "steering" toward a particular product, in this case a more expensive camera, represents a "significant harm " to the customer. 3. Discuss whether and why customers should expect salespeople to be objective, with the customer's best interest in mind, or accept the principle "buyer beware". Cite your sources.?

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1. The deceptive sales suggest a trade practice that can mislead the consumer for purchasing a product or using a service only for own benefit of the organization or the sales representative. For the chosen case, the sales representative has made Wilson to buy the camera with advanced features only for meeting the sales target and to earn extra financial incentives. Wilson does not need it, however, he buys it only believing that the salesperson is expert and if he is asking to buy it then it must be a valuable buy for future (Brusseau, 2012, p.237). The salesperson sold a “better” camera with sophisticated features to a student who simply needs a student friendly camera with basic features.